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Mall Tenants
Contributing writers: Janet Heller and Linda J. Field
LANDMARK LUGGAGE & GIFTS, BUSCH’S LUGGAGE,
PASSPORT LUGGAGE
Parent Company: Landmark Luggage & Gifts, Inc.
Concept: Luggage
# of Units: 21
Existing Markets: IA, IL, IN, KS, MO, NE, WI
Expansion Plans: The company plans expansion in existing markets. Preferred sites are 2,000 sq.ft. to 2,500 sq.ft. in malls.
Contact Information: Martin Brody, Landmark Luggage & Gifts, Inc., 2165 NW 108th #F, Des Moines, IA 50325; 515-278-2004, Fax 515-278-1137.
DISCOVER CHANNEL STORE
Parent Company: Discovery Communications Inc.
Concept: Nature-oriented gifts and collectibles
# of Units: 130
Existing Markets: Nationwide
Expansion Plan: Discovery Communications Inc. plans to open five locations. The stores use 3,000 sq.ft. to 4,000 sq.ft. in regional malls, tourist centers and entertainment centers. Locations are sought nationwide.
Contact Information: Larry Hanshaw, c/o Metropolis, 2071 Mountain Boulevard, Suite #2, Oakland, CA 94611; 510-339-4545, Fax 510-339-4549.
TRADEHOME SHOES
Parent Company: Tradehome Shoe Stores Inc.
Concept: Moderately-priced branded family shoes.
# of Units: 68
Existing markets: CO, IA, KS, MI, MN, ND, NE, SD, WI, WY
Expansion Plan: Tradehome Shoe Stores Inc. plans to expand in its existing market, with higher activity in the Midstates region and penetration into OK and ID. Preferred demographics include areas with populations from 15,000 to 60,000. The stores use 2,400 sq.ft. in malls.
Contact Information: Patrick Teal, Tradehome Shoe Stores Inc., 429 North Prior Avenue, St. Paul, MN 55104; 651-646-1345, Fax 651-646-2705.
CACHE, LILLIE RUBIN
Parent Company: Cache, Inc.
Concept: Women’s apparel
# of Units: 183 Cache, 18 Lillie Rubin stores
Existing Markets: National
Expansion Plans: Cache, Inc. plans nationwide expansion of the Lillie Rubin concept, with 75 stores expected to open in the next five years. The company recently announced the acquisition of seven Mondi stores, which will be converted to Lillie Rubin stores. Expansion is also anticipated for Cache. Both concepts use 2,000 sq.ft. in upscale or regional malls.
Contact information: Dawn Balopole, Cache Inc., 1460 Broadway, 15th Floor, New York, NY 10036; 212-575-3200, Fax 212-764-2081; home page:
www.cache.com.
BRODKEY JEWELERS
Parent Company: Brodkey Brothers, Inc.
Concept: 14K gold jewelry, diamonds, watches, giftware
# Units: 10
Existing Markets: NE, IA
Expansion Plans: Three stores are planned to open in the next 18 months, with locations sought in NE and IA. The company requires 1,200 sq.ft. in malls. Typical leases are 10 years. Preferred demographics include 150,000 residents within a 25-mile radius earning an average income of $75,000 per household.
Contact Information: Ron Brodkey, Brodkey Brothers, Inc., 12165 W. Center Road, Stuite 73, Omaha, NE 68144; 402-330-9800, Fax 402-697-0603.
REINDEER CROSSINGS
Parent Company: Hickory Farms Inc.
Concept: Temporary seasonal concept (open three to four months, typically October, November and December) specializing in Christmas collectibles, music, decorations, ornaments and candles. Some locations are independent and others are in conjunction with Hickory Farms stores.
# of Units: 5
Existing Markets: Nationwide
Expansion Plans: The company plans as many as 20 temporary locations nationwide using 1,000 sq.ft. to 2,000 sq.ft. in regional malls.
Contact Information: Seth Hudson, Hickory Farms, Inc., 1505 Holland Avenue, Maumee, OH 43537; 419-893-7611, Fax 419-893-0164.
DR. TAVEL ONE-HOUR OPTICAL, SHADES, VISION VALUE, THE SUNGLASS PALACE, CITY OPTICAL
Parent Company: Tavel Optical Group, City Optical Group
Concept: Sunglasses, contacts, eye care products, sport and sun wear
# of Units: 30
Existing Market: IN
Expansion Plans: In the next 18 months, the company plans to expand in Ft. Wayne and Merrillville, IN; Dayton, OH; and central IL. The stores use 1,600 sq.ft. to 1,800 sq.ft. in malls. Leases of five to ten years are typical and Lord & Taylor is a preferred anchor.
Contact Information: Lawrence Tavel, Tavel Optical Group, City Optical Group, 2839 Lafayette Road, Indianapolis, IN 46222; 317-924-1300, Fax 317-924-3741; e-mail: lstavel@taveloptical.com; home page:
www.taveloptical.com.
HELZBERG DIAMONDS
Parent Company: Helzberg Diamond Shops Inc.
Concept: Fine jewelery
# of Units: 207
Existing Markets: Nationwide
Expansion Plans: Helzberg plans to expand nationally by opening 30 stores in the next 18 months. Spaces between 1,400 sq.ft. to 1,600 sq.ft. in malls are sought, with leases of 10 years being typical. Preferred demographics include a population of 300,000 within 10 miles with an average income of $40,000.
Contact Information: David Stuck, Helzberg Diamond Shops, Inc., 1825 Swift Avenue, North Kansas City, MO 64116; 816-842-7780, Fax 816-480-0301.
NATURAL WONDERS
Parent Company: Natural Wonders
Concept: Nature and science-oriented gift items
# of Units: 185
Existing Market: Nationwide
Expansion Plans: Natural Wonders plans to open as many as 15 stores in the next 18 months. Locations of 2,000 sq.ft. to 2,500 sq.ft. are sought in regional malls nationwide. Preferred demographics include a population of 250,000 within five miles earning an average income of $45,000.
Contact Information: Judy Brown, Natural Wonders, 4209 Technology Drive, Fremont, CA 94538; 510-252-9600, Fax 510-252-6793; e-mail:
jbro@naturalwonders.com.
WILSONS, TANNERY WEST
Parent Company: Wilsons “The Leather Experts”
Concept: Family leather apparel, including outerwear and accessories.
# of Units: 546
Existing Markets: Nationwide
Expansion Plans: Wilsons plans to expand nationally in regional malls and outlet centers. Spaces of 2,100 sq.ft. to 2,700 sq.ft. are sought, and leases of 10 years are typical.
Contact Information: Jon Halper, Wilsons “The Leather Experts,” 7401 Boone Avenue North, Brooklyn Park, MN 55428; 612-391-4938, Fax 612-391-4138.
GATEWAY NEWSSTANDS
Parent Company: Tobmar Investments, Inc.
Concept: Candy, tobacco, magazines and newspapers
# of Units: 345
Existing Markets: Nationwide, Canada
Expansion: In the next 18 months, the company plans to open 50 new locations throughout the United States and Canada. Typical leases are 10 years with options, depending on the location. Preferred sites are 200 sq.ft. in malls, office towers and transportation centers.
Contact Information: Terry Samuels, Tobmar Investment, Inc., 30 E. Beaver Creek Road, #206, Richmond Hill, Ontario, CN L4B 1J2; 905-886-8900, Fax 905-886-8904.
ELLEN TRACEY
Parent Company: Ellen Tracey Inc.
Concept: Women’s apparel and accessories, with ready-to-wear ranging in price from discount, moderate to better price points.
# of Units: 15
Existing Market: AL, CA, CT, FL, IN, NJ, NY, SC, TN, VT
Expansion Plans: The company plans to open two sites in CT, MA, CA, MI, or WI. Spaces of 3,000 sq.ft. to 4,500 sq.ft. are sought in outlet centers and malls. Typical leases are seven years.
Contact Information: Cheryl Tercasio, Ellen Tracey Inc., 165 Polito Avenue, Lyndhurst, NJ 07071; 201-935-4210; Fax 201-935-4622.
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